Screen%20Shot%202017-02-28%20at%204.32.08%20PM.png

MAKE-UP CREW LOYALTY PILOT

Business Ambition

Increase revenue by improving customer lifetime value via a loyalty program targeted at consumers and makeup professionals.

153540524.png

LoyalMe Scope

STRATEGIC SERVICES
● Design of omni-channel loyalty program
● Go-to-market strategy
● Engagement strategy
● Financial modeling
● Communications strategy

DATA SCIENCE
● Statistical and analytical report
● Communication analysis

OPERATIONS
Technical assignment for the MB platform \
website \ Magento
● Testing usability & integration
● Scripts for the hotline and education
● Integration with offline cash-system
● Legal rules & policies
● Pilot launch
● Program daily operations support including
customer service hotline
● Anti-fraud monitoring

1-kosmetika-nyx-otzivi.jpg

14.5K customers invited to Loyalty Program pilot
58% - registered online

42% - registered offline
Make x1.5 more frequent purchase
Generate +9% to the total revenue

RESULTS

Are you on a mission to build a Loyalty Program for eCommerce?

Get in touch so we can start working together.

  • Facebook
  • Instagram
Thanks for your request! We will get in touch with you soon!